1. What is SEO & why is it so important?
Ans.
What is SEO?
As you know, The SEO or Search Engine Optimization is the same name of a process to any activity performed for the improvement of Search Engine rankings of websites, webpages, products and services. It is an organic process to shows the results in the major search engines like Google, Yahoo and MSN etc.
Why is it so immportant?
The importance of SEO (Search Engine Optimization) starts with the desire of the companies to gain targeted traffic for their websites or webpages on the basis of search phrases or search keywords which is also called search terms or KEYWORDS. In the digital marketing, as you know that the ranking over search engines are matter because users pay more heed to the first 5 searches on Google, Yahoo and MSN etc. Moreover, the users tend to trust Google’s refined search results because they consider these searches to be more authentic.